Good morning, Marta
- Appointments86
- New patients14
- Pending forms9
- Conversations7
- Follow-ups12
- Confirmations—
Technology for clinics · medical centres · private groups
Custom technology for private clinics
Better care before, during and after every appointment.
We design websites, internal tools, automations and AI systems adapted to how your clinic actually works.
- Patients
- Appointments
- Forms
- Documentation
- Follow-up
- Without forcing you to replace clinical software that already works.
- We build and connect the missing pieces.
Laura
“Information about the treatment…” → prepare care
Form
New patient
Details · docs · reason → ready for first visit
Appointment
Tomorrow · 10:30
Reminder sent → confirmed
Follow-up
7 days later
Treatment in progress · follow-up pending
The patient experience starts long before they walk into the consultation room.
WhatsApp
Questions, appointment changes, doubts and documentation.
Appointments
Confirmations, cancellations and rescheduling.
Forms
Information that is still collected by hand.
Email
Documents and messages scattered across inboxes.
Team
Reception, admin and clinicians working with different information.
Follow-up
Calls, messages, reviews or next visits that depend on remembering.
We don’t want to replace your clinical software. We want to improve everything around it.
Digitup
- Clinical software
- Web
- Forms
- Portal
- AI
- Follow-up
- Automation
01 / Custom software
A digital layer adapted to your clinic
A specific tool or an internal platform that connects different processes.
Clinic OS
- Patients
- Leads
- Appointments
- Forms
- Documents
- Conversations
- Treatments
- Follow-ups
- Team
- AI
02 / Patients
The context you need — without hunting across tools
Laura Martínez
Patient pipeline
From first contact to follow-up, with status visible to reception and admin.
Lead
Initial enquiry
Intake
Forms and docs
Appointment
Confirmed
Visit
Prepared
Treatment
In progress
Follow-up
Scheduled
03 / Communication
If patients already use WhatsApp, let’s make it part of the process.
AI to organise. People to care.
Triage
Reason, urgency and initial details.
Inbox
Which conversations need a human reply.
Takeover
Reception steps in when it adds value.
Laura
“Hi, I’d like information about the treatment…”
Assistant
“Of course. To help you better, I need to ask a few questions.”
New patient · treatment detected · prepare care
Marta (reception) joined
- WALaura
Treatment info · ready for reception
- FONew patient
Form complete · docs received
- CIAppointment change
Tomorrow 10:30 → Thursday 12:00
- SEFollow-up
7 days post-treatment · pending
04 / Appointments
From booking to arriving prepared — without six back-and-forth messages
- 01
Request
Web, WhatsApp or phone.
- 02
Intake
Forms and pre-visit information.
- 03
Reminder
Automatic confirmation.
- 04
Change
Reschedule without friction.
- 05
Preparation
Context ready for the team.
- 06
Visit
Less time hunting for data.
Smart forms
Details, documentation and reason for visit before the appointment.
Appointment → preparation
What the clinician needs arrives on time.
Reminders
Confirmations and fewer no-shows.
New patient
A qualified lead — without a parallel spreadsheet.
05 / Follow-up
So follow-up doesn’t depend on remembering
Day 0
Consultation finished.
Day 2
Follow-up message scheduled.
Day 7
Review or next appointment proposed.
Alert
No reply → task for reception.
Automations
Reminders, pending documents and internal tasks.
Assisted reception
Admin context when answering a call.
Summaries
Calls and messages turned into useful notes.
Internal copilot
Questions about appointments, pending items and patients.
06 / Patient portal
A private space for what patients need to check
Appointments
View, confirm or request changes.
Documents
Submit and review without endless email.
Forms
Complete what’s pending before the visit.
Guidance
Post-consultation information, easy to find.
07 / Operations
Know what’s happening today in the clinic — or across several
Dashboard
Appointments, conversations and pending items.
Forms
What’s still needed for tomorrow.
Follow-ups
Who to contact today.
Team
Reception and admin workload.
North Centre
32 appointments · 4 pending conversations
Central Centre
41 appointments · 2 pending forms
South Centre
13 appointments · 6 follow-ups
08 / Digital presence
A website that captures and prepares patients — not just informs
Services, team, first-visit forms and SEO ready for traditional search and new discovery systems.
First visit · Dermatology
- Technical SEO
- MedicalBusiness
- Sitemap
- Core Web Vitals
- IndexNow
- llms.txt
- Services · Team
- Forms
09 / Integrations
We don’t want to create another island
Integrate, sync, complement or migrate progressively when it’s technically possible.
Clinic OS
- Clinical software
- Diary
- Calendar
- Drive
- Payment gateway
- Telephony
- APIs
Some possibilities
Clinic OS
A custom operational layer.
Patient 360
Administrative patient context.
WhatsApp Assistant
Hybrid care: AI + team.
Smart Intake
Pre-consultation forms.
Appointment Assistant
Bookings, confirmations and changes.
Follow-up Manager
Automated follow-up.
Patient Portal
The patient’s private space.
AI Inbox
Messages and requests, organised.
Document Hub
Structured documentation.
Reception Copilot
Context for reception.
Operations Dashboard
A view of day-to-day operations.
Multi-clinic Hub
Manage several centres.
If your current software already solves one part well, we don’t need to rebuild it.
It makes sense to build when WhatsApp is disconnected, reception does too much manual work, or follow-up depends on remembering tasks.
10 / Process
First we want to understand how your clinic works
We understand
Patients, team, software and processes.
We observe
From first contact through to follow-up.
We detect
Repetitive work, friction and disconnected tools.
We prioritise
What can create real impact.
We build and evolve
Software, AI, automation and integrations.
You don’t need a full platform from day one
- WhatsApp + Intake
- Appointments
- Follow-up
- Patient portal
- Automations
- Clinic OS
In a clinic, technology has to be designed with special care
Access
Permissions by role.
Information
Each tool uses only the data it needs.
AI
We define what it can query and what it can do.
Human review
Sensitive processes under professional control.
We can stay on as your technology team
Infrastructure
Hosting, APIs, backups, monitoring.
Security & AI
Updates, prompts and costs.
Evolution
New features, web and technical SEO.
Imagine tomorrow…
Laura’s WhatsApp
Initial information collected · reception takes the conversation.
Reminders
Tomorrow’s patients get confirmation.
Forms
Three pending items detected.
Appointment change
Without six messages back and forth.
Call to reception
Admin context visible instantly.
Consultation finished
Follow-up scheduled automatically.
Leadership
Sees which appointments or conversations need attention.
None of these actions is complex. The problem is coordinating them by hand every day.
Technology shouldn’t make a clinic less human.
It should free up time to care better.
You don’t need to arrive with a solution in mind
Then we decide what’s worth doing: connect, automate, improve or build.
New patients
How they come in and get qualified.
WhatsApp and appointments
Where reception time is lost.
Clinical software
What already works — and what doesn’t talk to anything else.
Forms
What’s requested before the visit.
Follow-up
What today depends on the team’s memory.
How much time does your team spend coordinating things that could happen automatically?
We don’t want to sell you another clinical system. We want to understand how your clinic works and build technology around the processes that can truly improve.
Let's talk
A process, a tool or an idea. That’s enough to start.
Or email us at hola@digitup.es